Alerts

False Advertising – Class Action Defense

Alerts / April 27, 2017

Recent class certification decisions involving price comparison ads are prompting a large number of copycat suits, and retailers nationwide are carefully evaluating their sales advertising practices. Whether comparisons are to regular or previously advertised prices, or to the prices of competitors, consumers are increasingly challenging comparison advertising in court. Alleged state and nationwide class actions have been filed against numerous companies in California, Illinois, Ohio, Pennsylvania, New Jersey, Massachusetts and other states, and BakerHostetler expects this type of retail advertising litigation to continue to climb.

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Video: Rodger Eckelberry: Minimizing Risks for False Advertising Class Actions


Baker & Hostetler LLP publications are intended to inform our clients and other friends of the firm about current legal developments of general interest. They should not be construed as legal advice, and readers should not act upon the information contained in these publications without professional counsel. The hiring of a lawyer is an important decision that should not be based solely upon advertisements. Before you decide, ask us to send you written information about our qualifications and experience.

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Class Action Lawsuit Defense
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By Rand L. McClellan
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Partner Rand McClellan recently posted an article to BakerHostetler’s Financial Services Blog on the Ninth Circuit’s recent ruling on what constitutes an “automatic telephone dialing system” (ATDS) under the Telephone Consumer Protection...
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Class Action Lawsuit Defense
Judge Kavanaugh's Limited Class-Action Jurisprudence Reveals a Healthy Skepticism for Class Action
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By: Robert J. Tucker and Katherine R. Johnston* Judge Kavanaugh has had very few occasions to address the procedural mechanism of Rule 23. This is not surprising given that few class-action cases end up in the D.C. Circuit. But where he...
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Class Action Lawsuit Defense
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Class Action Lawsuit Defense
BakerHostetler Insurance Class Action Quarterly Update, August 2018
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Class Action Lawsuit Defense
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