On Thursday, Dec. 12. Linda Goldstein and Amy Ralph Mudge, co-leaders of BakerHostetler's Advertising, Marketing and Digital Media practice, hosted a webinar discussing this year's most important NAD cases and trends with guest Laura Brett, Vice President of the National Advertising Division. Topics included:
- Comparative challenges in highly competitive industries.
- Best practices for product testing.
- The fine line between puffery and objective claims.
- Consumer perception surveys.
- Use of consumer reviews and star ratings.
- Influencer post best practices and watchouts.
- FTC referrals.
- The impact of new procedural changes.
Presentation Materials >>
Recorded Webinar
For more information, please contact Geri Clark at gclark@bakerlaw.com.