News

Amy Ralph Mudge Comments on Penalties Levied by FTC Against Personal Finance Website

News / February 18, 2020

Partner Amy Ralph Mudge is quoted in an article published Feb. 14, 2020, by FTCWatch. The article, “Push for Tough Penalties by Chopra, Slaughter Pays Off in LendEDU Case,” reports on how the Federal Trade Commission (FTC) secured monetary relief from personal finance website LendEDU, which engaged in a pay-to-play scheme. Democratic FTC Commissioners Rohit Chopra and Rebecca Slaughter pushed for the consent agreement that required LendEDU to pay $350,000.

“I was surprised there was money involved for consumer redress in a case about paid placement and fake reviews,” Mudge told the publication. “That is the first time we have seen that. Certainly the conduct as alleged violates Section 5 (of the FTC Act) but connecting that conduct to any consumer harm seems almost impossible.”

“But the Democrats (Chopra and Slaughter) have been clear they want to see monetary relief in all cases and want to see officers named in cases with individual liability,” Mudge added. “They have definitely moved the needle on those two points.”

Read the article (registration required).

Blog

In The Blogs

Previous Next
AD-ttorneys Law Blog
NAD Cleans Up ‘Doctor Recommended’ Claim for Baby Wipes
August 12, 2022
It is too early to tell if we have a baby wipes war developing to compete with the diapers wars, but we certainly have had lots of activity this year involving the disposable cleanup cloths. An earlier action focused on the adequacy of the...
Read More ->
AD-ttorneys Law Blog
Straight Talk from NAD: Recent Case Outlines when Comparative Claims Must Be Qualified 
August 12, 2022
Sometimes advertising lawyers can be real drama royals. But I do think the latest in the teeth-straightening wars at NAD (link to SmileDirect press release below) deserves some attention. I am not yet sure if this signals a new direction...
Read More ->
AD-ttorneys Law Blog
Nine Things You Should Know About the New FTC Rulemaking on Privacy and Targeted Advertising
August 12, 2022
Earlier this week, the Federal Trade Commission (FTC) announced that it was initiating a rulemaking to “crack down on harmful commercial surveillance and lax data security.” More specifically, the agency issued an Advance Notice of...
Read More ->
AD-ttorneys Law Blog
Advertising and Regulation of CBD Products
August 9, 2022
If you have been to any kind of spa, beauty supply store or health food store in the past four years, chances are you have seen, if not purchased, a product with cannabidiol (CBD). The 2018 passage of the Farm Bill removed hemp-deprived...
Read More ->
AD-ttorneys Law Blog
3 Things to Address in Digital Media Agreements
By Aaron B. Goodman
August 4, 2022
The ad creative has been produced and approved The media plan has been crafted. Now it’s time to execute on the plan, and that involves buying the media – i.e., purchasing ad space to place your ads on different media channels (television...
Read More ->