Lori Herf is an authority in the public policy process, with a history of achievement leading companies in diverse industries through the maze of legislative and regulatory challenges. Her background includes repeated success achieving short and long-term goals, gaining strategic advantage over the competition and protecting and enhancing brand image and reputation. She works with a variety of industries, including healthcare, tax, environment, energy, utility, employee benefits and financial services with a proven ability to work with officials on both sides of the aisle.
Areas of Focus
2024 Advertising CLE Showcase: Is it Time to Toss the “Junk Fees?” An Update on Regulatory and Class Action Risks Associated with Added Fees
2024 Advertising CLE Showcase: Influencers, Testimonials, Consumer Reviews and Sponsored Content in Advertising