Randy Shaheen is passionate about advertising and marketing law. His pledge to clients is to respond to their needs in a timely fashion, be a good steward of the client's resources, communicate in a way that is clear and concise and work diligently to achieve the best possible outcome.
With more than 30 years of experience, Randy has been fortunate to represent many of the leading consumer goods companies with respect to counseling and before the FTC, state attorneys general, CFPB and NAD. He has also been involved in a number of groundbreaking matters, including several precedent-setting FTC safe harbor provisions, the first NAD case involving CBD and one of the earliest challenges to the constitutionality of the CFPB. Clients have great respect for his practical and thoughtful counsel and will come to him with some of their most difficult issues. He prides himself on being a thought leader, having published widely-read journal articles on topics such as Made in USA, green and pricing claims, as well as on regulators’ recent focus on “Dark Patterns.” He has also been a leader in ensuring that clients stay up-to-date with developments in the advertising and marketing space. He helped start the first ever advertising law blog as well as the first law firm-hosted, day-long advertising CLE program.
Randy is the firm's Washington, D.C. Digital Assets and Data Management Leader.