As a business attorney, Sophilia Wu advises clients on media, marketing and branding. She counsels clients on how to protect and license their trademarks and copyrights and partners with them to develop and implement strategies, policies, agreements for their media, branding and marketing programs, including those related to the use of talent and influencers, agencies, media buying and planning and ad-tech.
Combining her robust background in protecting clients' intellectual property for over a decade with her experience representing marquee entertainment and media companies on complex marketing and promotional projects, Sophilia is uniquely equipped to guide clients toward solutions that are both creative and practical. Sophilia has represented clients, both large and small, domestic and international, in consumer products, hospitality, entertainment and health and fitness.